Bachelor of Design (Communication Design)
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For further information on this course, please review the faculty web page at: http://www.swinburne.edu.au/design/courses/communication-design-course.html
|Campus and intakes|
|Fees*||A$23,450 (annual for 2013)*|
- Bachelor of Design (Communication Design) / Bachelor of Business
- Bachelor of Design (Digital Media Design)
- Bachelor of Design (Interior Design)
- Bachelor of Design (Industrial Design)
- Bachelor of Communication (Advertising)
- Bachelor of Communication (Public Relations)
- Bachelor of Communication
- Bachelor of Communication (Media Studies)
- Bachelor of Film and Television
Course in detail
- The Communication Design professional major of 16 units of study (200 credit points); and
- A co-major of 8 units (100 credit points) or 2 minors of 4 units (50 credit points) each
Note: Students cannot enrol in a Co-Major or Minor in the same discipline as their Professional Major.
In addition to the above, students must complete a compulsory unit of study HDD0009 Careers in the Curriculum to be awarded the degree. Careers in the Curriculum is an innovative unit designed to assist Swinburne students to enhance their employability and career prospects. Careers in the Curriculum has been developed by Swinburne Careers and Employment who provide advice and feedback on completing job applications and undergoing interviews, directed at obtaining graduate employment. Careers in the Curriculum is a compulsory unit usually undertaken in second year. Students will not incur a HECS or fee debt as the cost will be met by the university as part of an initiative to enhance students' employability skills.
Electives Plus sequences provide Swinburne degree students with options to broaden their career skills and strengthen their employability by selecting from units of study outside their degree discipline.
The Faculty of Design, Prahran, is offering an optional six-week Winter and Summer term allowing you to complete extra study between the standard semesters. These terms are not mandatory. However, if you wish to vary your study load you may want to consider this option.
Communication Design Major - 2010 on
These co-majors are available to all Swinburne students, timetable permitting.
Digital Media Design Major - 2011 on
Industrial Design Co-Major - 2010 on
Interior Design Major - 2010 on
Film and Television Co-Major 2010 on
Note: Some Minor sequences do require knowledge of specific software.
Packaging and the Branded Environment Advanced Minor - 2010 on - some technology prerequisites apply
Design Management Advanced Minor - 2010 on
Motion Graphics Advanced Minor - 2010 on
Digital Media Design Minor - 2011 on
Industrial Design Minor - 2010 on
Interior Design Minor - 2010 on
Minors can be taken from any discipline across the university, timetable permitting. See the minors 2010 page for more information.
Film and Television Minor - 2010 on
Film and Television Theory Minor - 2010 on
3D Animation and Modeling Advanced Minor - 2010 on - some technology prerequisites apply
Design Studies Minor - 2010 on
Units of study
Note: For students commencing mid-year, units may be offered in a different sequence.
Swinburne Prahran Communication Design Professional Major units
HDC001 20th Century Design
HDC002 Methods of Investigation
HDC003 Design Studio
HDC004 Digital Design
HDCOM111 Introduction to Communication Design
HDCOM121 Form and Structure for Communication Design
HDCOM122 Photography in Communication Design
HDCOM211 Typography for Publication
HDCOM212 Package Design
HDCOM221 Branding and Identity
HDC005 Contemporary Design Issues
HDCOM311 Communication Design Strategy
HDCOM312 Design for Production
HDCOM321 Publication Design
HDCOM322 Information and Interface Design
HDP050 Industry Placement 1 (37.5 credit points)
HDP055 Industry Placement 2 (37.5 credit points)
Plus any two 12.5 credit point subject from Stage 3 Design units of study. Students undertaking Industry Placement interstate or overseas are required to advise Student Administration at the Faculty of Design.
Successful completion of Stage 2 (i.e. 200 credit points of which 150 must be from Professional Major). A minimum of 100 credit points must be completed within the Faculty of Design. Minimum credit average in the two most recent semesters of study. Applicants with a minimum credit average are required to complete application forms and will be invited to attend both formal Faculty and industry interviews. Selection is made on the basis of this process.
Students who undertake the final three semesters of this program at City University, Hong Kong will be enrolled in the final 100 or 150 credit point units of the Professional Major and/or one Minor sequence.
HDCOM211HK Typography for Publication
HDCOM212HK Package Design
HDCOM221HK Branding and Identity
HDC005HK Contemporary Design Issues - for students undertaking 100 credit points only
HDC006HK Managing Design - for students undertaking 150 credit points only
HDCOM311HK Communication Design Strategy
HDCOM312HK Design for Production
HDCOM321HK Publication Design
HDCOM322HK Information and Interface Design - for students taking 100 credit points
HDC008HK Design Systems and Services - for students taking 150 credit points
Aims and objectives
- Acquire a systematic and coherent body of knowledge, the underlying principles and concepts and the associated communication and problem-solving skills
- Develop academic skills and attributes necessary to undertake design research, comprehend and evaluate new information, concepts and evidence from a range of sources
- Develop the ability to review, consolidate, extend and apply the knowlege and techniques learnt, including in a professional context.
- Gain a foundation for self-directed and life-long learning
- Gain interpersonal and teamwork skills appropriate to employment and/or further study.
Industry learningIndustry Placement is a program in which students are placed in paid, supervised employment, for 24 or 48 weeks, relevant to their studies as part of their degree. It aims to provide experiential, discipline-specific learning in an authentic, real-world environment. Through observation, enquiry and practice under the supervision and guidance of professional practitioners and an academic mentor, students will engage in professional experiences and test and critically assess their learning to date. The experience contextualises existing design skills within an understanding of the impact of client, customer, team dynamics and direction in the design process.
Industry Placement gives students practical experience to add to their academic studies, and is a proven advantage in the graduate job market. All Industry Placements are subject to availability of places.
Students may continue into the Bachelor of Design (Communication Design) (Honours) program through the following avenues, these include a selection process:
Coursework – students with equivalent qualifications wishing to apply for their Honours year by coursework may be required to attend an interview and submit a folio.
Swinburne AbroadSwinburne offers International Exchange Programs as well as other Education Abroad Programs to help internationalise your degree. International Exchange is an academic program allowing you to study at a Swinburne Partner Institution for one or two semesters during your degree. Swinburne's Partner Institutions offer many relevant subjects as well as a secure base to explore a different culture. Your studies whilst on exchange can be credited towards your Swinburne degree, provided they are relevant and approved by Swinburne. For further information visit the Swinburne Abroad website.
English language requirements
How to apply
Apply for this course by following the step-by-step process on our How to Apply page.
Course fees*A$23,450 (annual for 2013)
A range of scholarships is available to international students, visit our Scholarship Page for details.